This will hide itself!
m.simmalavong@live.com
CREATIVE DIRECTOR
PRODUCT • LICENSING • BRAND
Creative Director building licensed products, brand systems, and campaigns at scale.
6+ Years Leading Creative
Multi-IP (NBA, Sanrio, Crunchyroll)
End-to-End Product & Campaign Systems
Selected Work
2019-2026
Creative Director focused on product, licensing, and brand systems.
Selected Partners & Properties
Currently Exploring
Integrating AI into my creative workflow to move faster and think sharper — using it for concept development, pre-visualization, deep research, and project organization. The goal isn’t to replace the creative process, it’s to spend less time on the groundwork and more time on the work that actually matters.
This will hide itself!
m.simmalavong@live.com
CREATIVE DIRECTOR
PRODUCT • LICENSING • BRAND
Creative Director building licensed products, brand systems, and campaigns at scale.
6+ Years Leading Creative
Multi-IP (NBA, Sanrio, Crunchyroll)
End-to-End Product & Campaign Systems
Selected Work
2019-2026
Creative Director focused on product, licensing, and brand systems.
Selected Partners & Properties
Currently Exploring
Integrating AI into my creative workflow to move faster and think sharper — using it for concept development, pre-visualization, deep research, and project organization. The goal isn’t to replace the creative process, it’s to spend less time on the groundwork and more time on the work that actually matters.
This will hide itself!
m.simmalavong@live.com
CREATIVE DIRECTOR
PRODUCT • LICENSING • BRAND
Creative Director building licensed products, brand systems, and campaigns at scale.
6+ Years Leading Creative
Multi-IP (NBA, Sanrio, Crunchyroll)
End-to-End Product & Campaign Systems
Selected Work
2019-2026
Creative Director focused on product, licensing, and brand systems.
Selected Partners & Properties
Currently Exploring
Integrating AI into my creative workflow to move faster and think sharper — using it for concept development, pre-visualization, deep research, and project organization. The goal isn’t to replace the creative process, it’s to spend less time on the groundwork and more time on the work that actually matters.