Smooth Scroll
This will hide itself!

m.simmalavong@live.com

CREATIVE DIRECTOR
GRAPHIC DESIGN
PRODUCT • LICENSING • BRAND

MELVIN SIMMALAVONG

Designing and directing licensed products, brand systems, and campaigns for brands that move at scale.

6+ Years Leading Creative

Multi-IP (NBA, Sanrio, Crunchyroll)

End-to-End Product & Campaign Systems

Print, Digital, Packaging & Ecommerce

Selected Partners & Properties

Currently Exploring

I’m continuing to expand how I build across concepting, prototyping, and rollout. New AI tools help me move faster through research, visual development, and production without changing the standard for judgement, taste, or brand fit.

Smooth Scroll
This will hide itself!

m.simmalavong@live.com

CREATIVE DIRECTOR
GRAPHIC DESIGN
PRODUCT • LICENSING • BRAND

MELVIN SIMMALAVONG

Designing and directing licensed products, brand systems, and campaigns for brands that move at scale.

6+ Years Leading Creative

Multi-IP (NBA, Sanrio, Crunchyroll)

End-to-End Product & Campaign Systems

Print, Digital, Packaging & Ecommerce

Selected Partners & Properties

Currently Exploring

I’m continuing to expand how I build across concepting, prototyping, and rollout. New AI tools help me move faster through research, visual development, and production without changing the standard for judgement, taste, or brand fit.

Smooth Scroll
This will hide itself!

m.simmalavong@live.com

CREATIVE DIRECTOR
GRAPHIC DESIGN
PRODUCT • LICENSING • BRAND

MELVIN SIMMALAVONG

Designing and directing licensed products, brand systems, and campaigns for brands that move at scale.

6+ Years Leading Creative

Multi-IP (NBA, Sanrio, Crunchyroll)

End-to-End Product & Campaign Systems

Print, Digital, Packaging & Ecommerce

Selected Partners & Properties

Currently Exploring

I’m continuing to expand how I build across concepting, prototyping, and rollout. New AI tools help me move faster through research, visual development, and production without changing the standard for judgement, taste, or brand fit.