Designed merch and visual concepts for Big K.R.I.T. — a Billboard-charting rapper and Def Jam recording artist — across tour releases, seasonal drops, and limited collections. What started as personal illustration work became my first professional design opportunity.
2018 – 2020
Freelance Designer
Collaborated directly with management and art direction team
Designed graphics for tour merch, pop-ups, and seasonal drops
Translated music themes into visual concepts
Delivered production-ready artwork for apparel and merchandise
Merch Design
Graphic Design
Illustration
Artist Collaboration
Concept Development
Drop & Collection Design
This project started as a passion. I was illustrating musicians I admired and posting the work — Big K.R.I.T.'s management and art direction team found it on Instagram and brought me on as a merch designer.
Working directly with the team, I designed graphics for online drops, pop-up releases, and official tour collections — translating the tone, themes, and Southern storytelling of each project into wearable visuals that felt authentic to K.R.I.T.'s audience.
The collaboration also extended into motion graphics, creating visual content for the artist's social feed during drops and campaign moments.
Designed merch and visual concepts for Big K.R.I.T. — a Billboard-charting rapper and Def Jam recording artist — across tour releases, seasonal drops, and limited collections. What started as personal illustration work became my first professional design opportunity.
2018 – 2020
Freelance Designer
Collaborated directly with management and art direction team
Designed graphics for tour merch, pop-ups, and seasonal drops
Translated music themes into visual concepts
Delivered production-ready artwork for apparel and merchandise
Merch Design
Graphic Design
Illustration
Artist Collaboration
Concept Development
Drop & Collection Design
This project started as a passion. I was illustrating musicians I admired and posting the work — Big K.R.I.T.'s management and art direction team found it on Instagram and brought me on as a merch designer.
Working directly with the team, I designed graphics for online drops, pop-up releases, and official tour collections — translating the tone, themes, and Southern storytelling of each project into wearable visuals that felt authentic to K.R.I.T.'s audience.
The collaboration also extended into motion graphics, creating visual content for the artist's social feed during drops and campaign moments.
Designed merch and visual concepts for Big K.R.I.T. — a Billboard-charting rapper and Def Jam recording artist — across tour releases, seasonal drops, and limited collections. What started as personal illustration work became my first professional design opportunity.
2018 – 2020
Freelance Designer
Collaborated directly with management and art direction team
Designed graphics for tour merch, pop-ups, and seasonal drops
Translated music themes into visual concepts
Delivered production-ready artwork for apparel and merchandise
Merch Design
Graphic Design
Illustration
Artist Collaboration
Concept Development
Drop & Collection Design
This project started as a passion. I was illustrating musicians I admired and posting the work — Big K.R.I.T.'s management and art direction team found it on Instagram and brought me on as a merch designer.
Working directly with the team, I designed graphics for online drops, pop-up releases, and official tour collections — translating the tone, themes, and Southern storytelling of each project into wearable visuals that felt authentic to K.R.I.T.'s audience.
The collaboration also extended into motion graphics, creating visual content for the artist's social feed during drops and campaign moments.